JSSL Singapore Professional Academy 7s 2024 is Asia’s premier youth football competition, showcasing young talent from 400+ teams across 15 countries.
Teams from all over the world will come together in Singapore over the Easter weekend to find the winner and the club to be crowned Asia’s best.
The tournament is Singapore’s biggest youth football tournament and attracts some of the world’s prestigious professional clubs, including Arsenal, Barcelona, Fulham, Liverpool, Manchester United, Sporting Lisbon, Tottenham Hotspur and Valencia.
More than 400 teams will compete, including 14 professional under 16 teams, from 15 different countries. The organisers expect more than 60,000 spectators over the 4-day tournament, and more than one million views on social media channels.
The tournament attracts a large number of overseas spectators with the 2023 event having more than 50,000 international spectators, around 10,000 of whom had travelled specifically to Singapore to see the tournament.
One day before the tournament starts, the Coaching Convention will feature guest speakers, youth football experts and guests of honour. In 2023 the Coaching Convention included a talk with football legend Dwight Yorke and his son Harvey. Last year’s guests of honour included Teddy Sheringham, ex Tottenham Hotspur, Manchester United and England striker; Emile Heskey, ex Liverpool and England striker; Andy Cole, ex Manchester United and England striker; Michael Carrick, ex Manchester United and England midfielder; and Dwight Yorke, ex Manchester United and England striker.
The Sponsorship Experts, Paul Poole (South East Asia) Co., Ltd.
will be managing sponsorship and partnership marketing for JSSL Singapore Professional Academy 7s 2024. We have a number of commercial sponsorship and partnership opportunities available for brands and businesses wanting to integrate with this high profile football event as well as many other opportunities to create bespoke events for your brand or business.
Paul Poole (South East Asia) Co., Ltd. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.
We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.