Gumball 3000 celebrates its 25th anniversary rally with a spectacular route from the Pyramids in Egypt to the Singapore F1, stopping at iconic destinations along the way, including Sharm El-Sheikh, Wadi Rum, Amman, Bangkok, Phuket and Langkawi.
Since its inception in 1999, Gumball 3000 has become one of the most famous rallies in the world, attracting rockstars and royalty and everyone in between. The annual Gumball 3000 Rally is a 7-day tour that unites people through a celebration of pop culture and motorsports.
One hundred vehicles participate on the 3,000 mile route that incorporates vibrant cities and famous landmarks. The spectacle is viewed by millions every year, both online and throughout the epic route.
Gumball 3000 has always had a large music following, and the 25h annivesary rally will kick off with a concert at the Pyramids with some of the biggest DJs in the world. Past DJ’s include Deadmau5, Afrojack, Steve Aoki, Major Lazer and many more. In the Middle East, the route will go via Amman, where the 100 cars and 250 participants will be transported by cargo planes and a passenger plane to Bangkok, before heading to Phuket, Langkawi and finishing with a bang at Singapore’s F1 weekend.
The Sponsorship Experts will be supporting Gumball 3000 founder Maximillion Cooper and his team with sourcing and activating brand partnerships in Thailand, Malaysia and Singapore. The Sponsorship Experts founder Paul Poole himself participated in a number of the early rallies and also sponsored the first two rallies in 1999 and 2000 as marketing chief of DIESEL.
Paul Poole (South East Asia) Co., Ltd. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.
We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.