Mark your calendar! Sponsorship Part One and Part Two will take place at The Metropolitan by COMO in Bangkok’s Sathorn business district on 14-17 September 2021 and once again we expect two sellout events.
The Sponsorship Experts’ popular training workshops Sponsorship Part One and Part Two cater to both buy and sell side, giving both rights holders and brands the tools and knowledge they need to exploit sponsorship marketing and get the most out of their efforts.
Sponsorship Part One will take place on 14 and 15 September 2021 and is designed to help rights holders unleash the power of sponsorship and partnership marketing. By the end of the two one-day workshops, delegates will understand why brands sponsor, and learn how best to present their rights to become an integral part of their overall marketing strategy.
Sponsorship Part Two is scheduled for 16 and 17 September 2021 and will help brands find the right sponsorship that aligns with their overall marketing objectives. Delegates will walk away with hands-on knowledge about how to choose the right sponsorship as well as how to appraise and negotiate it.
Both workshops take a hands-on approach with concrete examples and case studies. Guest speakers who are experts in their fields will come and share their knowledge on particular topics such as activation or evaluation. Due to COVID-19, this year’s guest speakers joined us digitally, however, we expect next year’s speakers to be able to join in person as usual.
Delegates can enjoy a super early bird discount of 30 percent by using the promo code PP(SEA)CL30 before 25 December 2020, or an early bird discount of 20 percent by using the promo code PP(SEA)CL20 before 26 March 2021. Delegates can book directly on our website by clicking here for Sponsorship Part One and here for Sponsorship Part Two.
Paul Poole (South East Asia) Co., Ltd. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.
We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.
