Dan Harvey, Director of Business Development, and Isara Isaraniran, Territory & Partnership Manager (Thailand), ReverseAds, confirmed as guest speakers for Sponsorship Part One and Part Two.
Dan Harvey and Isara Isaraniran will speak about creating and developing sponsorship exploitation plans during the workshops, focusing on how to use advertising. The two will speak at both Sponsorship Part One on Tuesday and Wednesday, 14 and 15 September 2021 and Sponsorship Part Two on Thursday and Friday, 16 and 17 September 2021.
One of The Sponsorship Experts’ strategic partners, ReverseAds uses a new and innovative approach to keyword advertising, offering an attractive alternative to Google AdWords. Built around machine learning and AI, ReverseAds assigns keywords to buyers as they browse the web, visiting, clicking, and engaging with online content.
Relying on their expertise in tracking data and using it to create user-centered campaigns, Dan Harvey and Isara Isaraniran will offer insight into how best to design and exploit sponsorship, while including real-life examples and case studies.
For more information, click here for Sponsorship Part One and here for Sponsorship Part Two. Bookings can be made on our website, on our Facebook page and on our Ticketmelon page.
Paul Poole (South East Asia) Co., Ltd. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.
We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.