The Bureau International des Expositions (BIE) was in Thailand from 25-29 July to assess the feasibility and viability of Phuket province as a candidate for the Specialised Expo 2027/2028.
The Thailand Convention and Exhibition Bureau (TCEB), Phuket province, the Ministry of Public Health and representatives from the public and private sectors are all eyeing the chance to host the Specialised Expo 2028 on Phuket. The theme of the Expo, ‘Future of life: Living in Harmony, Sharing Prosperity’, will give Thailand and Phuket in particular the opportunity to boost tourism and the economy and show that the country is recovering from the havoc wreaked by the pandemic.
Phuket Governor Narong Woonciew officially placed the bid during the BIE General Assembly in Paris on 17 June. He was joined by TCEB President Chiruit Isarangkun Na Ayuthaya, TCEB Southern Regional Office Director Pattanachai Singhavara, Phuket Tourism Association President Bhummikitti Ruktaengam, and Vachira Phuket Hospital Director Dr Weerasak Lorthongkham.
Over the past few weeks, the local government has ramped up its public relations campaign to inform both the private and public sector on the island about the bid and to garner support. Consuls and representatives from foreign missions including Australia, Austria, Chile, France, Luxembourg, Mexico, Norway and Russia have also been briefed of the bid and asked to offer their support.
Phuket Governor Narong Woonciew explained that the aim of the information campaign was to highlight the benefits that Phuket and Thai residents will receive from hosting such an event in terms of economic recovery, the development of infrastructure and mass transportation in Phuket which will improve the quality of life. He said hosting the Specialised Expo was a good opportunity to increase awareness of Phuket and Thailand and to attract foreign investors.
Thailand is one of five countries competing for the bid. The other are Argentina, Serbia, Spain and the US.
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