MAY 2019

The Sponsorship Experts and Pic2Go enter into a strategic partnership.

The Sponsorship Experts and Pic2Go have entered into a strategic partnership to offer a one-of-a-kind digital event sharing platform.

Pic2Go lets participants instantly share their branded race photos, videos and other digital content while at the same time boosting exposure for sponsors, brands and organisers. With its ground-breaking technology, Pic2Go automises tagging and branding of photos and other digital content and delivers the content fast for instant sharing on social media platforms. It is designed for both participants and organisers alike, maximising exposure, reach and engagement as well as boosting fan acquisition for sponsors.

Through patented technology, Pic2Go has developed an easy-to-use service for event organisers and sponsors to maximise event sponsorship via four easy steps.

  1. Print Pic2Go barcodes on race bibs matching the bib number.
  2. Photograph participants and upload the photos to the Pic2Go system - no special equipment is necessary.
  3. Once uploaded, the Pic2Go system automatically recognises the barcodes and generates photo-tagging and bib-numbers identification.
  4. Athletes type their bib number into the system and share their (branded) personal photo-galleries to their Facebook or other social media channels.
“We’re delighted to be entering into this new strategic partnership with Pic2Go,” says Paul Poole, Founder, Managing Director and Chairman of The Sponsorship Experts. “Pic2Go is a great example of how technology can improve sports events for both the organisers, sponsors and participants. With this new technology, we are able to offer our clients a powerful tool to maximise sponsorship activation and ROI as well as enhance the experience for race participants.”

Paul Poole (South East Asia) Co., Ltd. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.

We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.

Please contact us for more information: Tel./Fax: +66 2622 0605 – 7 Email: