The early bird tickets offer for our popular annual training workshops, Sponsorship Part One and Part Two ends, on 29 March 2019.
Our early bird ticket offer of 20 percent discount ends on 29 March 2019. This year’s annual training workshops, Sponsorship Part One and Part Two, will take place at COMO Metropolitan Bangkok on 17-18 and 19-20 September 2019.
This is your chance to up your sponsorship and commercial marketing game and reap the benefits, no matter if you are on the buy or sell side. Sponsorship Part One is designed for rights holders who want to unleash the power of sponsorship and partnership marketing. Through a number of workshops and case studies, the intensive and highly interactive training workshop will help delegates understand the power of sponsorship, why brands sponsor and how best to present sponsorship opportunities to a number of relevant industries and sectors.
Sponsorship Part Two caters to brands, helping them understand how to incorporate sponsorship and partnership marketing into their marketing strategies as well as identify the sponsorships that best fits the business and its marketing needs. The workshop will also teach brands how to maximise and measure ROI, and cover ways in which to activate the sponsorship opportunity.
Both workshops are highly interactive and are designed to give delegates hands-on experience through a number of case studies and seminars. The workshops are conducted by Paul Poole, Founder, Managing Director and Chairman of Paul Poole (South East Asia) Co., Ltd. Mr Poole has more than 25 years’ experience in international brand marketing and has worked with some of the biggest brands and rights holders in a number of industries. Delegates will also be able to hear from and interact with experts from the world of sponsorship marketing from both buy and sell side.
Paul Poole (South East Asia) Co., Ltd. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.
We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.
