JUNE / JULY 2017

Limited spaces are still available for Sponsorship Part One and Part Two
The Metropolitan by COMO, Bangkok, 19-20 and 21-22 December 2017

A few spaces are still available for Sponsorship Part One and Part Two. Book now before it is too late.

With just a few months to go, a limited number of spaces are still available for Sponsorship Part One and Part Two. Organised by The Sponsorship Experts, previous years' workshops have all sold out and interested rights holders and brands are advised to book as soon as possible to secure a space at the highly individualised and interactive training workshops.

Targeted specifically at rights holders, Sponsorship Part One is designed to help them to understand various aspects of sponsorship and partnership marketing from the rights holder's perspective. The workshop will tackle topics such as why brands sponsor and how best to incorporate rights into sponsoring brands' marketing strategies. Sponsorship Part Two is designed for brands, giving them concrete tools to help them identify the best suitable sponsorships for their specific marketing objectives. Participants will learn how to appraise, negotiate, implement, exploit and measure sponsorship.

Sponsorship Part One and Part Two take place on 19-20 and 21-22 December 2017 at Bangkok's popular Metropolitan by COMO. Located in the central business district in Sathorn, the hotel is in close proximity to Lumpini Park as well as various dining and entertainment venues, striking a perfect balance between business and leisure. The hotel features modern conference facilities as well as a pool, an award-winning Thai restaurant, Nahm, and the popular Met Bar.

In keeping up to date with the newest scientific developments in the world of sponsorship, The Sponsorship Experts have recently incorporated PerforMind™, a provider of sponsorship software, which helps brands manage their sponsorship strategies. Through a scientific and objective approach of auditing the effectiveness of existing or planned portfolios, identifying opportunities, analysing competitor activity, and creating exploitation plans, PerforMind™ is a central part of The Sponsorship Experts' approach to defining sponsorship strategy.

Paul Poole (South East Asia) Co., Ltd. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.

We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.

Sponsorship Part One and Part Two enjoy the support and enthusiasm of the Thailand Convention and Exhibition Bureau, Sports Authority of Thailand, Tourism Authority of Thailand, Asia Sponsorship Association and Asia Sponsorship News.


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Please contact us for more information: Tel./Fax: +66 2622 0605 – 7 Email: info@paulpoole.co.th