December 2017 / January 2018

Commercial Sponsorship and Partnership Opportunities Now Available
Kane Shepherd Racing 2018
Worldwide, 2018

At just 16 years of age, Kane Shepherd is aiming to become Thailand’s first Formula 1 (F1) driver.

A young man from Pattaya is on track to becoming Thailand’s first Formula 1 (F1) driver. Born and raised in Pattaya, Kane Shepherd started racing at the age of 10, competing in various Thai championships and winning national titles every year. He won his first Asian championship in 2014 and again in 2015. His obvious talent qualified him for three Rotax World Championships at various venues in Europe, the most recent being in 2016 where he finished overall 16th.

2017 proved to be another successful year for Kane, and a year where he cemented his potential to become Thailand’s first Formula 1 (F1) driver. Early in the year, he competed in the FIA F4 SEA Championship, with high profile races in Malaysia, the Philippines, Indonesia and Thailand, including Formula 1 (F1) and Asian Le Mans Series events. Later in 2017, Kane was awarded the “Rising Star” Award by the Royal Automobile Association of Thailand (RAAT).

2018 will be another busy year for Kane. In January and February, he will compete in the final F4 SEA Championship races where he is likely to place in Top 3 overall and win the Rookie Championship, and in March he will compete in the Formula Gulf Championship.

At such a young age, Kane is a model ambassador for both Thailand and motorsport. His energetic and ambitious nature, coupled with discipline and motivation make him a perfect athlete to sponsor.

The Sponsorship Experts, Paul Poole (South East Asia) Co., Ltd.
will be managing sponsorship and partnership marketing for Kane Shepherd Racing 2018. We have a number of commercial sponsorship and partnership opportunities available for brands and businesses wanting to integrate with this rising motorsports star as well as many other opportunities to create bespoke events for your brand or business.

Paul Poole (South East Asia) Co., Ltd. is an independent marketing consultancy based in Bangkok, Thailand specialising in commercial sponsorship and partnership marketing, working with both rights holders and brands - acting as a catalyst by bringing them together and maximising the relationship.

We have packaged, sold and managed sponsorship and partnership opportunities for a wide range of rights holders and worked with many of the world’s leading brands to source and engage the right sponsorships and partnerships for them to maximise.


We have created a package of comprehensive commercial sponsorship and partnership programmes especially for Kane Shepherd Racing 2018, please click:


Please contact us for more information: Tel./Fax: +66 2622 0605 – 7 Email: info@paulpoole.co.th